Blog

Coaching science, in practice

What we learn building AI coaching that has to survive a works council, a procurement review and an actual coaching supervisor.

11 October 2026

Every Manager Is Becoming a Coach. Most of Them Don't Have One.

AI is reshaping what managers do, and coaching their teams is now part of the job. Most managers still get a workshop instead of a coach.

Practice4 min read
52 min

9 September 2026

Only 10% of Your Workforce Gets a Coach. AI Just Broke That Model

A global coaching firm was ready to put AI agents in front of clients, then gave the AI to its coaches first. Lewin Keller and Will Linssen on trust, efficiency and the one thing AI still can’t touch.

Podcast52 min

29 August 2026

Executive Coaching: Transforming Leadership

Unlock leadership potential with an executive coach to enhance decision-making and foster growth. Discover tailored coaching for executives to drive organizational success.

Practice8 min read

29 August 2026

How Can AI Coaching Strengthen Leadership Development?

Revolutionize leadership development with AI coaching for professional development. Enhance employee skills using AI tools for continuous growth and practical workplace scenarios.

Practice7 min read

18 August 2026

From Boutique Expertise to Enterprise Scale: How D4S Partnership Built SOLAS with CoachBot

How a UK leadership consultancy built a proprietary AI coaching companion without compromising on IP, client trust or ICF-aligned standards — and won a landmark mandate by demonstrating it live.

Practice9 min read

13 August 2026

Markus Väth and CoachBot: Taking Proven Methodology to Scale

Markus Väth chose CoachBot as his AI coaching infrastructure. What happens when a proven methodology meets something that can actually scale it.

Practice2 min read
40 min

5 April 2026

Why AI Is No Longer Optional for Coaches

Susan Caesar (ICF) and Lewin Keller on why AI has moved from nice-to-have to an essential layer for coaches, and how to add it without losing the coach's voice.

Video40 min

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